Across the talent acquisition and management landscape, the topic of workforce engagement has become a mainstay. In fact, research indicates engagement is imperative for long-term viability.

However, engagement strategies are waning—leaving many organizations at risk of declining productivity, profitability and market share.

In this article, originally published in Talent Management magazine, Cielo Executive Vice President, Angela Hills, reveals the keys to reinvigorating engagement and, in turn, talent acquisition and management: optimize brand strategy, application processes and on-boarding.

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